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BEAVERTON, Ore. (September 15, 2008) - NIKE, Inc. (NYSE:NKE) has announced that Cindy Davis has been promoted to President of Nike Golf. In this role, Davis will be responsible for driving market leadership and growth for all aspects of Nike Golf. Davis succeeds 28-year Nike veteran Bob Wood who will be taking on additional responsibilities within the Nike Brand.
 
“Cindy has driven significant growth in revenue for Nike Golf over the past three years, as the GM for the USA business,” said Charlie Denson, Nike Brand President. “She has built a strong team and we look forward to Cindy’s continued leadership as we drive innovation and growth throughout our global golf business.”
 
Davis, 46, has been with Nike for three years serving as General Manager of Nike Golf USA. Prior to Nike, Davis was Sr. Vice President at the Golf Channel and has held various senior management level roles at The Arnold Palmer Golf Company and the LPGA. 

TORONTO, Ontario — Second Skin and Hollas, two of Canada’s leading golf apparel and outerwear brands, have recently hired sales representatives to help expand their successful Canadian brands in the United States in 2009. 

Recognized as the Golf Company of the Year for 2007 by Score Golf magazine, Second Skin has continued to flourish in Canada and is becoming increasingly popular in the United States, as consumers have had more opportunities to see the Second Skin/Hollas brands close up on their PGA Tour staff. 

Earlier this year Second Skin was well represented at the U.S. Open as four members of the Hollas team including Rory Sabbatini, Dean Wilson, Jon Mills and David Hearn competed at the event. 

As the company continues to grow in the U.S., Marc Heistand will handle the sales in Michigan while John Lyman will be the sales rep for Southern California and Arizona. 

“We are extremely excited to bring our brands to the United States,” said Don Nichols, Second Skin Executive Vice President of Sales and Marketing. “To help us in that endeavor, we are in the process of hiring additional sales reps for Illinois, Ohio, Indiana, Pennsylvania, Kentucky, West Virginia, Virginia, Tennessee, North Carolina and South Carolina.” 

TORONTO (September 9, 2008)– Nike Golf has introduced two new styles of Men’s Tour authentic footwear - one that offers a complete package for today’s game and the other offering a classic style that is redefined.

Typifying Nike Golf’s complete package for today’s game is the new Nike Air Zoom Elite II, which represents the second generation of the original Nike Air Zoom Elite shoe that has been frequently seen on the feet of many Nike Golf athletes on the PGA Tour in the last year, including K.J. Choi, Stewart Cink and Stephen Ames. Presenting a more classic style in golf footwear is the Air Zoom Tour, which represents Nike’s own interpretation of a saddle golf shoe.

Nike Air Zoom Elite II

As with its predecessor, the Nike Air Zoom Elite II provides a complete package for today’s game by combining comfort, lateral stability and Tour performance with a level of attitude in styling for the progressive golfer.

The most significant distinction between the first and second generation of Nike Air Zoom Elite, is the encapsulated Zoom Air unit, which replaces the caged Zoom Air unit found in the original Air Zoom Elite.  The new low-profile encapsulated Zoom Air unit brings the foot closer to the ground (8mm lower).  This low-profile, responsive cushioning provides a more stable foundation for greater lateral control that helps facilitate maximum power through the swing.

Product testing at the Nike Sports Research Lab (NSRL) validated the encapsulated Zoom Air unit construction, which revealed that even at 8mm lower to the ground, the Zoom Air unit achieved the same level of heel cushioning as the previous caged Zoom Air construction.  

Another distinction of the new Air Zoom Elite II is the caged lateral support system - an exoskeletal webbing that is injected onto the upper lateral side of the shoe.  Made of TPU material, the upper caged lateral support system harnesses the foot for improved balance over the footbed, which, with the help of Nike’s updated Nike Power Platform Channel, maximizes power and control.  In addition to the aforementioned enhanced technology, the Air Zoom Elite II also offers the following technology benefits:

Ø      Watershield Plus – keeps water out while the foot stays dry and cool.  2-year waterproof guarantee.

Ø      Premium Full-Grain Leather – Soft, supportive comfort.

Ø      Poron Sockliner – Full-length and contoured for instant comfort for the life of the shoe.

Ø      Champ Scorpion Stinger Spikes - Dual durometer TPU for optimal traction, comfort and durability.

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Dixon Golf announced today that Carlsbad Golf Center in San Diego, CA has decided to “Get On The Green” and carry their 100% Eco-Friendly Earth golf balls.

Representatives from Dixon Golf will be on hand for Carlsbad Golf Center’s 6^th Annual Fall Demo Day Event this Saturday, September 6^th from 9 am to 4 pm. It’s San Diego’s Largest Outdoor Demo Day Event with over 45 top vendors scheduled to attend and special events like the Free Launch Monitor Contest, Free Video Swing & Putter Analysis, and Free Vendor Giveaways! Golfers can attend this FREE event and test all the latest offerings from the top manufacturers in the golf industry.

“Golfers now have an option to ‘play green’ while maintaining product performance,” said Susan Roll, PGA & LPGA professional and co-owner of Carlsbad Golf Center. “We’re pleased to offer the Dixon Earth ball to our customers and have this environmentally friendly product in our pro shop.”

About Carlsbad Golf Center

The Carlsbad Golf Center in North San Diego County, California is a complete golf pro shop and practice facility with over 17 PGA & LPGA golf professionals working in the pro shop, clubfitting and instructing private and group lessons. The facility specializes in on-the-range custom clubfitting, offering demo clubs and fitting systems from 14 top brands with a FlightScope launch monitor. The 58-stall, lighted driving range also features two greens and a bunker and is the practice home to the North County Junior Golf Association and the Golf Academy of America San Diego campus.

One of just a handful of women-owned pro shops and practice facilities nationwide, co-owner Susan Roll has won numerous PGA & LPGA national, sectional and chapter awards for clubfitting and merchandising and serves as a retail panelist for the Golf Digest Hot List. The full-service pro shop, which also sells online at www.carlsbadgolfcenter.com features hundreds of brands and has been honored as a Golf World Magazine Best 100 Golf Shop 2007 & 2008 and as a Top 100 Range by Golf Range Magazine every year since 2003.

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CARLSBAD, CALIFORNIA - September 5, 2008 — Ashworth, Inc. (NASDAQ: ASHW), a leading designer of golf-inspired lifestyle sportswear, today announced it has partnered with GOLF CHANNEL as the golf-apparel supplier for GOLF CHANNEL’s new season of “Big Break X: Michigan,” which debuts October 7.
The show’s eight two-person teams have been supplied Ashworth product from the company’s current Men’s and Women’s Fall 2008 line. The male contestants were provided assorted product from all four Fall 2008 categories—Third Groove Performance fabrics, Hi-Def 100% Luxury Cotton, environmentally friendly Ashworth Organics and young-minded ASHW33.
Female contestants were offered all three of the Fall 2008 Women’s collections—California, New York and Hawaii. Each has its very own identity, achieved through color scheme, styling, fabrics and trims.
The team format of “Big Break X: Michigan” is a series first, with the eight two-person teams—each comprised of a male and female—testing each competitor’s games as much as their relationships in the Big Break series’ 10^th season. The teams will face some of the most grueling competition in series history in which they could win a lifelong dream at the risk of losing a lifelong friendship.
“We are really excited about playing a role in the 10^th season of the Big Break series on GOLF CHANNEL,” says Chris Demirjian, Ashworth Inc.’s Director of Sports Marketing. “We know the competitors will love the styles and variety of the apparel we have supplied them. It’s a great opportunity for the competitors to see how our Fall 2008 line looks and feels, as well as a wonderful opportunity for golfers worldwide to see our new line in action.”
Both the men’s and women’s Fall 2008 collections are versatile, and, among their many other attributes, place importance on fabrics and attention to detail.
 

Here Is What The Contestants Can Choose From:
Ashworth is replacing 100% polyester with its Third Groove Performance category of Men’s golf shirts, which are made of innovative blends of pima cotton and polyester that are the ultimate in performance, comfort and style. The performance attributes include moisture wicking, breathability, lightweight, no snagging and no odor issues.
Ashworth is continuing, yet improving upon, its state-of-the-art Hi-Def Luxury 100% cotton fabric shirt category, which is geared for a more classic, refined look. This special process gives the fabric a lustrous feel of luxury, but is easy care and won’t wrinkle or shrink.
Ashworth Organics is a brand-new, great-looking line made of sustainable, recyclable or 100 percent organic cottons. Ashworth Organics’ colors can cross merchandise with the other pieces in the line. Ashworth Organics incorporates very comfortable fabrics and classic styles that take a step toward environmentally friendly products.
Another new line called ASHW33 is designed for a slightly younger, hipper mindset. This avante garde look is designed with performance fabrics and unique graphic elements, stitching details and subtle treatments. This shirt group boasts a “mod fit,” which is an updated slimmer fit.
Some of the trends Ashworth incorporated into its Fall 2008 women’s lines include monochromatic prints, oversized buttons, lightweight sweaters and outerwear. Because golf is truly a lifestyle, Ashworth designed some items that can be worn from the golf course straight into the golfer’s daily off-course activities.
The first collection, California, has a very specific Southern California feel. It is made up of warm tones of yellow and crisp white with some soft-khaki accents. The second collection, New York, has a very preppy, East Coast feel. Silhouettes are very traditional, yet sophisticated. The collection contains very classic colors—black, white, khaki and a very rich red tone—and offers lots of variety in layering pieces. Hawaii, the third collection, has a water theme and consists of deep blues and vibrant crisp aqua greens.
This collection offers a performance edge with a selection of knits that are moisture wicking, quick drying and breathable.
About The Big Break:
For its 10th anniversary, “Big Break X: Michigan” returns to the destination where it all began—northern Michigan. The show will be shot at Boyne Highlands Resort, located in Harbor Springs.
The Big Break concept showcases highly skilled golfers competing against each other in a variety of challenges that test their physical skills and mental toughness, with the ultimate winner awarded his/her “Big Break,” a once-in-a-lifetime opportunity to compete in select  professional tournaments, and other career-building prizes.
“Big Break X: Michigan” will feature new skills Challenges to test every phase of each competitor’s golf game. Teams will be comprised of individuals boasting amateur and professional tour accolades, and whose connections range from married or dating to friends or ex-significant others. The winning team will earn an exemption for the male to compete in the 2009 Children’s Miracle Network Classic at the Walt Disney World Resort while the female will play in the 2009 Bell Micro LPGA Classic in Mobile, Ala.
Past Big Break champions have competed on some of the world’s top professional circuits, such as the PGA TOUR, Champions Tour, European Tour, LPGA Tour, Nationwide Tour and Canadian Tour. Former winner Tommy Gainey is in the midst of his rookie season on the PGA TOUR while previous female Big Breakers currently play on the LPGA Tour.
“Once the Big Break golfers wear our Fall 2008 apparel during the competition, they’ll see how our product speaks for itself,” Demirjian says. “We’re hoping our relationship with GOLF CHANNEL and the Big Break series is one that is long lasting and rewarding.”
Carlsbad, Calif.-based Ashworth, Inc., is a leading designer of men’s and women’s golf-inspired lifestyle sportswear distributed domestically and internationally in golf pro shops, resorts, upscale department and specialty stores and to corporate customers.
Ashworth is also an Official Apparel Licensee of Callaway Golf Company and Ashworth owns the Outerwear Apparel brand Sunice in Europe, UK and the U.S.A.  Ashworth is also a leading designer, producer and distributor of headwear and apparel under The Game® and Kudzu® brands.  The Game is a leading headwear brand to collegiate bookstores and Kudzu products are sold into the NASCAR/racing markets and through outdoors sports distribution channels, including fishing and hunting.  Ashworth is also the Kentucky Derby’s exclusive on-site event merchandiser.
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For more information contact:
Mary Beth Lacy at 760-346-6942 or email: mb@mblacy.com
Golf Channel – Mark Mitchell – email: mmitchell@golfchannel.com, phone: (407) 355-4063

WARREN, Mich. – Tiger Shark Golf, a leading developer of high-performance golf clubs, announces the appointment of Ian Zubkoff as the Vice President of Sales for the corporation. With more than 25 years of experience in the golf club industry, Zubkoff will be responsible for growing the organization’s global sales initiatives. 

            He brings with him a proven track record of increasing revenues as well as developing, implementing and managing effective sales strategies. Previous to joining Tiger Shark, Zubkoff was instrumental in transforming Nickent Golf from a virtually unknown component maker into a major player in the golf club industry. He spent 11 years there as Executive Vice President/Sales and his vast sales and distribution experience in the golf industry led to dramatic growth for the company, enabling it to become one of the emerging brands in golf.  

            “Ian has successfully driven significant sales growth in his previous positions and we are confident that he will help lead Tiger Shark to new growth opportunities,” said Tiger Shark President Dean Dingman. “We couldn’t be more pleased with adding someone with his credentials.” 

            Since Dean and his brother Daren took over Tiger Shark in 2000 sales have risen 30 percent annually. 

            “I’m thrilled to be a part of this team, whose commitment to excellence is second to none,” said Zubkoff. “For nearly 30 years Tiger Shark has been a rising company in the golf industry. When Dean and his brother took over the operation, they turned a corner … now we plan on taking the company to the next level and beyond.” 

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